Courses in


GMIT Lecture

Bachelor of Business (Mayo)

We are not accepting applications from new students for the academic year 2021/22

Discipline: Business

Location: Mayo

NFQ Level: 7

Programme Duration: Three years

Mode of Study: Full time

Application Route: Apply through the CAO

Places: 25

CAO Round 1 Points: 270 (2016)

Why Study?


What do we offer?
This programme offers a solid foundation for a career in business. It provides students with a comprehensive knowledge of the key functional areas of business including marketing, finance, operations, information systems and human resource management. 

What will you learn?
The flexible design of the programme means that you will engage with all aspects of business, while also being able to focus on areas of particular interest to you through elective choices.  For those who wish to specialise in accounting, there is the possibility to transfer to the Bachelor of Arts in Accounting and Financial Management at the end of year two, subject to taking certain electives. 

What will you achieve?
You will acquire a range of analytical, applied, technical and personal skills that will prepare you for the work place and a career in business.  When you graduate, you will also be eligible to progress to our Bachelor of Business (Honours), 1 year add-on degree. 

What are the special features of this programme?
Throughout the programme there is a strong emphasis on the contemporary business world.  Students have the opportunity to analyse and evaluate business scenarios and case studies, to carry out practical projects and to interact with guest speakers from industry.  In the third year of the programme there is an accredited work experience module, which offers students the possibility to gain hands-on experience in the work place.  
At GMIT Mayo Campus, we also actively encourage our students to start their own business. The annual GMIT Student Innovation Awards, organised by the GMIT Innovation Hub, located here on campus, give students a unique opportunity to test their creative business ideas. 

Programme Modules


Programme Modules 
Year 1

•    Introduction to Statistics 
•    Business Mathematics
•    Introduction to Marketing
•    Introduction to Law
•     Learning and Innovation Skills    
•    Accounting Software Applications
•    PC Applications, Management
•    Introduction to Accounting
•     Microeconomics.


•    EU Matters
•    European Union Policy
•    Intercultural Studies
•    Government & Public Policy
•     Exploring Values
•    Professional Development Skills
•     Language (French, German, Spanish or Irish).

Year 2

•    Marketing Practice
•    Macroeconomics
•    Management Accounting 1
•    Management Accounting 2
•     Business Information Systems
•    Business Law
•    Social & Organisational Psychology
•    Introduction to HRM.


•    Financial Accounting 1
•    Financial Accounting 2,
•    Selling
•    Sales Management
•     Personal Finance
•    Financial Investment
•    Web Design
•    Quality Management
•     Language

Year 3


•    Introduction to Research
•    Marketing Management
•    Financial Management
•    Business PC Applications
•    Management Information Systems
•    Operations Management
•    Decision Making & Quantitative Analysis
•    Small Business Management
•    Organisational Behaviour.


•    Employment Law
•     Employee Relations
•    Digital Marketing
•    Services Marketing
•    Work Experience
•    Management Accounting 3
•    Language

Career Opportunities

Graduates are capable of taking on junior management and administrative roles in a variety of organisations. They go on to have careers in marketing, personnel management, administration, accounting and financial services.

Follow-on Studies: 

Those who wish to continue their studies progress to our Bachelor of Business Level 8 (Honours) Programme on the Mayo Campus or to honours degree programmes at other institutes and universities.

Essential Information: 

It is not necessary to have studied any business subject previously to pursue this programme. Students who wish to specialise in accounting, and who successfully complete the first two years of this programme (including accounting specified modules), may apply to transfer to year three of the Bachelor of Arts in Accounting and Financial Management programme. Students have the option of studying in one of our European or American partner colleges for a semester.

Contact Us

Celene Dunphy
Tel: +353 (0)94-9043112