Event Management 1

Description

This module aims to provide a template for planning and executing events in a professional manner. It takes the student through every aspect of the organisation, planning and marketing of a successful event.

Learning Outcomes

  1. Discuss the principal stages in planning an event.

  2. Develop a strategy for creating and co-ordinating key aspects to an event including selecting the site, marketing and managing the live event.

  3. Identify event elements, determine their logical sequencing and develop efficient schedules for the smooth operation of an event

  4. Ensure that event operations provide safe and health environments for staff and customers

  5. Manage key aspect of operating and producing the event.

  6. Conduct effective evaluation of events.

Credits
05
% Coursework 40%
% Final Exam 60%