Courses in


Certificate in Digitalisation for SMEs (SPA)

A Springboard+, Level 6 Certificate in Digital Media and Marketing. Starting in January 2021 this course will be delivered through blended learning, with practical guidance once a month at the GMIT Mayo Campus, Castlebar.

Why Study?: 

This course focuses on using digital technology and digital methods to enhance how small businesses operate.

It includes entry-level business IT applications, digital media skills and digital marketing with social media skills.

There is also a work experience element, for those not working in small businesses.

Programme Modules: 

  • Digital Media Skills
  • Building your Online presence
  • Introduction to Marketing
  • Digital Marketing
  • The Next Step - Transitioning to Work
  • Work Experience


Learning Outcomes: 

  • Have specialised knowledge of the digital and marketing fundamentals required to get a business online.
  • Be able to create and edit digital content including image, video & blog.
  • Be able to build and manage an online community around your business.
  • Be able to establish and maintain an online presence for a business.
  • Develop personal digital and transversal skills.

Entry Requirements: 

  • The minimum entry requirement is Grade O6/H7 or better in five Leaving Certificate subjects including English or Irish and Mathematics and a minimum of 160 points, or equivalent.
  • Alternatively, a Foundation Certificate of any QQI FET Level 5 or 6 award will be recognised as meeting the minimum entry requirement.
  • Consideration will be given to mature students (23 years of age or over) that lack the minimum entry requirements. Applicants in this position may be called for an interview.
  • Recognition of Prior Learning can be used in accordance with GMIT’s policy.

Other Essential Information: 

How to Apply:

Applications are via the springboard website


Closing Date: 

30th November 2020




Unemployed participants continue to receive 100% funding while those in employment will receive 100% funding for programmes at Level 6.



Discipline: Business

Location: Mayo

NFQ Level: 6

Category: Springboard/ICT Skills


Sharon Boyle

Programme Chair



Springboard+ is co-funded by the Government of Ireland and the European Social Fund as part of the ESF programme for employability, inclusion and learning 2014-2020

Places: 24

Programme Duration: One year