This module introduces students to the principles of Business communications. It will enable students to develop key communication skills, oral, non-verbal and written to assist them to communicate effectively in business settings. Students will be able to identify, communication patterns that lead to effective communication; patterns that create barriers to good communication, and explore strategies to reduce or eliminate barriers to effective communication. The module also examines the changing role of business communications in the Digital Age.
select and apply specific communication skills to meet the demands of the business micro and macroenvironment
plan, design and deliver effective oral presentations, using appropriate medium for current business practices.
produce professional documentation following accepted conventions of design, structure and content which is grammatically and technically correct
demonstrate an understanding and have the skills to communicate and operate effectively in a co-operative working environment
discuss contemporary communication issues and their impact on communication processes in organisations