Corporate Entertainment


This module will introduce the learner to the components of corporate entertainment and practice associated with preparing a corporate event proposal. This module will enable the learner to appreciate the central role corporate entertainment and hospitality plays in the business environment.

Learning Outcomes

  1. Explain the fundamental role and components of corporate entertainment.

  2. Examine the function and purpose of incentive travel.

  3. Produce a corporate event proposal that includes elements of design, hospitality and sponsorship.

  4. Identify contemporary issues in corporate entertainment.

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